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March-May 2008
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EDITORIAL
LETTERS TO THE EDITOR
COVER STORY
EEA MONITOR
INSIGHT
REC BULLETIN
GREEN LITERATURE
EU UPDATE
INFORMATION TECHNOLOGY
LEGAL MATTERS
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Advertise in Green Horizon
The right place * The right readers * The right environment
Circulation
Subscribers: More than 3,000
Copies per issue: 5,000
Readers per copy: 5
Estimated readership: 25,000
Distribution and readership
CEE
Copies: 1,739; Readers: 8,695
EU, US, Canada, Japan and Australia
Copies: 1,108; Readers: 5,540
Other Regions
Copies: 226; Readers: 1,130
Direct distribution in CEE
Copies: 820; Readers: 4,100
Direct Distribution to International Events
Copies: 1,022; Readers: 5,110
Back Inventory
Copies: 85; Readers: 425
Total
Copies: 5,000; Readers: 25,000
About the figures: These numbers derive from market research carried out in 2003. The research consisted of a survey of readers of
The Bulletin
; a round of in-depth interviews with a focus group of environmental professionals from seven CEE countries; consultations with publishing and environmental-information experts; and a review of relevant literature and internet resources. The study found that the market is ripe to launch an illustrated environmental magazine oriented toward professionals in Central and Eastern Europe.
Display advertising (in EUR)
Full page
1,980
Inside cover
2,250
Back cover
2,890
Back inside cover
2,250
Middle spread
5,890
Section ad (1/3 page)
1,290
2-pg A4 insert (production not included)
1,610
“Bulletin Board” page
(special advertising page for events, job announcements, funding opportunities, or any ad requiring smaller spaces)
1/16 page
190
1/8 page (horizontal or vertical)
300
1/4 page
500
1/3 page
700
1/2 page (horizontal)
850
Special offer to donors and sponsors
Sponsor an issue
30,000
Sponsor cover story
11,000
Sponsor section or column (1 page)
2,200
Discounts
5% for 2 consecutive issues
7% for 4 consecutive issues
10% for 8 consecutive issues
15% for environmental NGOs from Central and Eastern Europe
Note: Editorial content is strictly independent from advertising.
The magazine reserves the right to refuse inappropriate advertising.
Ad dimensions
Full page, inside cover and back inside cover
210mm wide x 297mm high + 5mm bleed (220 mm x 307mm)
Middle spread
420mm X 297 mm + 5mm bleed (430mm X 307mm)
2-page A4 insertion
420mm X 297 mm + 5mm bleed (430mm X 307mm)
“Bulletin Board” spaces
1/16 page
41.25mm wide x 39.5mm high
1/8 page horizontal
87.5 x 61.75 mm high
1/8 page vertical
41.25mm wide x 84mm high
1/4 page
87.5mm wide x 128.5mm high
1/3 page
180mm wide x 84mm high
1/2 page (horizontal)
180mm wide x 128.5mm high
Graphic formats
Digital art work, preferred formats — QuarkXPress 4.1 (Mac) documents with supporting image files and fonts; or EPS/TIF files (laser proof required, matchprint preferred)
Examples:
1) Quark Xpress 4.1 file, CMYK, with all pictures and fonts included in the folder
2) Adobe Illustrator CS or lower, Freehand MX or lower, CMYK, all fonts should be outline fonts
3) Photoshop 7 or lower, CMYK, 300 dpi
Payment
Unless paid in advance, accounts shall be paid not later than two weeks before the date of publication.
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Readers and figures
Display Advertising Rates
Ad Dimensions
Graphic Format
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Advertising policy
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